How it
was made.
Written with the client and published only once they have approved the detail. No outcome or figure is stated before then.
- Brief
A long roadside boundary wall to be used as a run of separate advertising positions.
- Build
Framed bays are fixed along the wall and a printed banner is tensioned into each one, with floodlights mounted above. Photographed with the last bay still being fitted.
- Result
Several advertisers share one wall, each in its own bay, and any single banner can be changed without disturbing the others.