How it
was made.
Written with the client and published only once they have approved the detail. No outcome or figure is stated before then.
- Brief
A towed display trailer to be brought onto a company identity on every face.
- Build
The trailer is wrapped across the rear panel, the full flank and the drop-down access panels, with the geometric graphics running continuously over the panel joins and around the rear corner. Logo, contact details and strapline are set into the scheme rather than added over it.
- Result
The trailer presents an unbroken branded surface from behind and from the side, with the artwork still aligned where the panels open.